Digital dashboards for websites and social media are essential for monitoring your online activity. Here are some of the best.
Working with data specialist Martyn Hale, we offer powerful and enabling, data visualisation, to our clients.
The theory books say a business should spend 10% of it’s revenues on marketing. But this becomes perceived as a cost. How do you turn your marketing spend into an investment?
I want one of those and I want it NOW! How to encourage your customers to spend, not tomorrow or the next day, but right now.
Vanity Metrics: the menace of true measurement of return on investment in time, money and resources
Big Data is a phrase we see everywhere at the moment, but just how do you leverage customer data to enhance relationship management?
What would making 1% improvement to 14 things mean for the growth, efficiency and profitability of your business? Find out here…
Today marks the tenth anniversary of ViperStrat; the core of our business forecasting. Here’s how it’s ethos can work wonders for your business
Google Analytics contains literally billions of combinations of data and information. Here’s a quick introduction to filtering through to the website intelligence
In the uncertainty of political, business and financial turmoil following the recent Brexit vote there is an argument for closing the hatches and bracing yourself and your business against an impending storm. This might be short-sighted and here’s why…
To counter the argument “I can’t see the point of social networking and digital marketing” here is a simple strategy to help deliver business value
Reflexology and Marketing may seem poles apart but when you experience how both make you present and aware of possibilities they are very alike.
The experience you provide to your customers may begin earlier than you think. Be very aware from where they are watching.
It’s that time of the year when marketers are tasked with producing the final report. This is the time when you have to get it right and report outcomes not numbers. Here’s how…
Viper identify the most relevant systems for effective digital marketing planning
Doing marketing without one eye on the competition and the other on market trends is very unwise. Here are the top 10 reasons why continuous sensing is vital.
So often forgotten in the frenetic modern world we live in, are the mathematics. Sales, revenue, market share, profit. These are the mathematics that we should be living and breathing. Our daily mantra.
There’s nothing worse than fooling yourself you are doing a great job. So here are some tips for measuring the right digital marketing and social media metrics.
Digital Dashboards - Drilling Down into the data that matters for ROI
Navigate your way through a Sea of #BigData - #Digital Dashboards
