Direct Mail or General Mail?

Marketers might call it Direct Mail but if it’s not personalised, specific, targeted and timely then perhaps we should call it General Mail?

More...
Direct Mail or General Mail?
Neil Wilkins07.10.15
How Noisy is Noisy? Unsubscribe

​When our email inbox becomes too noisy that we cannot see important emails from the spam it is time to hit back at the marketers and unsubscribe.

More...
How Noisy is Noisy? Unsubscribe
Neil Wilkins22.06.15