Immediacy in Digital Marketing

I want one of those and I want it NOW! How to encourage your customers to spend, not tomorrow or the next day, but right now.

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Immediacy in Digital Marketing
Neil Wilkins10.12.19
Good Marketing Reading

​We are often asked for good sources of marketing reading and we are very happy to share some of the websites we use to stay in touch with the latest marketing thinking

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Good Marketing Reading
Neil Wilkins15.11.18
Successful Personal Brands in Social Media

There are many examples of great personal brands in social media where proponents build highly engaged audiences to develop their businesses. Here’s why they work…

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Successful Personal Brands in Social Media
Neil Wilkins23.08.18
NEW Online Digital Marketing Course

​Viper’s Neil Wilkins has launched a brand new online digital marketing course on Udemy. Learn everything you need to know about digital marketing and content strategy for your website and social media. CLIENT DISCOUNT COUPON

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NEW Online Digital Marketing Course
17.06.18
Marketing Consequence

Sell consequences when you are marketing and not just features and benefits

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Marketing Consequence
Neil Wilkins08.06.18
Social Media Rule of Thirds

​It’s simple, it’s logical and it works. The social media rule of thirds helps you balance your content strategy by adding value to your audience at the same time as delivering great return on your investment of time in social networking.

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Social Media Rule of Thirds
Neil Wilkins01.06.18
Viper Marketing How To Create A Podcast Service

With all ears on Audio and your customers time-poor, we are delighted to launch a brand new service to help you grab the opportunity of the year… running your own podcast. Talk to your customers when it’s convenient to them.

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Viper Marketing How To Create A Podcast Service
23.05.18
Top Ten Tips for Controlling your Social Media

Keeping control of your social networking means you need to develop good habits to keep the momentum going. Here are ten top tips to help you blend your social media with every day activities.

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Top Ten Tips for Controlling your Social Media
Neil Wilkins18.04.18
The Best Time for Social Networking?

We are often asked how much and how often. The answer lies in the palms of your connections. Should you be turning your timing around? Let’s find out…

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The Best Time for Social Networking?
Neil Wilkins20.09.17
Boost Your Stats With These Tips : Linkedin Style

​LinkedIn are renowned for their useful tips and hints on how to improve your performance in social networking and never better than today’s email

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Boost Your Stats With These Tips : Linkedin Style
Neil Wilkins07.12.16
Sell the Sizzle, Not the Sausage

​“Glossy brochure, perfect photos and creative descriptions – that’s what I was expecting. I’d gone in asking to buy a million-pound house and been given details of an over-priced £100,000 flat!”

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Sell the Sizzle, Not the Sausage
SEO Tips : Wall of Expectation

​One of the key SEO tips is about dominating search engine results pages by ensuring your search ranking is protected in a wall of dominance. Here’s how…

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SEO Tips : Wall of Expectation
Neil Wilkins18.05.16
Market Your Quality

If you have ISO, Chartered status, qualifications, ISBN published work… then you should be marketing it

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Market Your Quality
Neil Wilkins02.04.16
The Power of Words

​How often have you found yourself using double negatives and downbeat language in everyday conversation? Today is the time to change for the good. Words equal thoughts equal feelings equal outcomes.

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The Power of Words
Neil Wilkins16.02.16
Hope, Faith Trust and Social Media Advocacy

Why is it that you get the best sales and marketing results from word of mouth and social media advocacy?

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Hope, Faith Trust and Social Media Advocacy
Neil Wilkins15.12.15
Service Commitment Value : Yada Yada Yada

​On a motorway journey yesterday I played the game of finding the most bland and meaningless vehicle livery. I think I won when I found this tragic example!

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Service Commitment Value : Yada Yada Yada
Neil Wilkins05.12.15
The Art of Social Sharing

​Artist Cornelia Parker teaches us the concept of maximising the use of our content, again and again and again: social sharing

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The Art of Social Sharing
Neil Wilkins17.10.15
RSS or Twitter List?

There’s always been a great value in watching the competition, monitoring trends and keeping your ear to the ground, but what’s the best tool for the job?

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RSS or Twitter List?
Neil Wilkins04.08.15
In-House B2B Social Media Workshops

​If you and your colleagues need to create a consistent B2B social media plan and understand the nuances of the latest social networks to help with measurable business development, we have the workshop for you.

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In-House B2B Social Media Workshops
03.08.15
How you can help your staff to become online advocates

​The five triggers to get your employees online on your behalf.

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How you can help your staff to become online advocates
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